Elizabeth Hurst

Elizabeth Obreza Hurst is an Assistant Account Executive with SOAR Communications. She joined the SOAR team in the fall of 2008, shortly after graduation, amidst the agency’s preparations for Interbike. After attending Interbike it was clear to her that agency work in the sports and outdoor recreation industry complemented her love of writing and her environmental concerns fostered by a Californian upbringing.

Dance, in a variety of forms, has been Liz’ “sport” of choice for nearly two decades. However, thanks to her parents’ enthusiasm and fortune of calling the San Francisco Bay Area home, she is also an avid sailor, skier and hiker. Liz’ current adventure sport is learning how to pedal her way through the sports and outdoor recreation industry in her new position as a senior intern at SOAR Communications.

Currently, she works closely with a number of SOAR clients researching award and media opportunities, tracking media coverage and the initial writing of client marketing and media materials.

Liz’ first experiences with public relations were in the semester she spent as a student at Brigham Young University. There she wrote news releases for the Graphic Design Department and worked closely with BYU PR representatives as a staff writer for the university’s newspaper. Before that, she wrote for several publications at the Claremont Colleges and worked as the Palo Alto Weekly’s Art and Entertainment Intern. Elizabeth earned a Bachelor of Arts degree from Scripps College

Liz and her husband, Philip, are excited to take advantage of Utah’s national parks and beautiful snow during their hiatus from California.